var gotham = { src: 'http://www.contempographicdesign.com/lab/flash/gotham.swf' };

sIFR.activate(gotham);

sIFR.replace(gotham, {
	selector: 'h1',
	wmode: 'transparent',
  	css: [
	'.sIFR-root { color: #555; text-transform: uppercase; }'
	]
});